0

Shares

News site default image

B2B Marketers Need To Establish Process Rigor (Without The Mortis)

Shared by News Feed | 0 0 0 | about 5 months ago

B2B Marketers Need To Establish Process Rigor (Without The Mortis)

I had the pleasure of collaborating with fellow Forrester analysts, Jessie Lui and Ryan Skinner, on the subject of marketing process – one of the lynchpin competencies in Forrester’s Marketing Innovation Playbook. As Jessie Lui explained in her blog introducing the series, we wrote three reports, each targeted at a beginner, intermediate or advanced maturity […] …read more

Read More On go.forrester.com

Categories federal

Links

https://go.forrester.com/blogs/b2b-marketing-process-delivers-revenue-results/
http://bit.ly/2KY6WdE

0 Votes

You must log in to post a comment

0 Comments